Welcome to, or welcome back to this week’s VidTao 3 Ad Thursday, where each week we’ll be diving into VidTao YouTube ads spy tool to uncover 3 high-performing YouTube ads driving results!
This week we’ve got three high-performing YouTube ads for you to check out & model, including:
Developers Training Program Ad (David Bragg)...
Men's Health Supplement Ad (Mark Mcilyar)...
NoBlu Vision Glasses Ad With $130k+ AdSpend…
Ready to check the ads out?
~ update from our friends at Funnel of the Week ~
The "Anti-Tariff" Promo: Crisis = Opportunity?
Our friends at Funnel of the Week just dropped a new funnel breakdown…
…This time it’s an advertorial to ecomm funnel driving 1M+ clicks per month via a few very different approaches that you can model for your own business today.
On one hand? They are leveraging the current “Tariff Crisis” with some very specific short form video frameworks:
They’re running unique Native + Quora campaigns driving ice-cold top of funnel traffic to advertorials like this:
Go here to see more at Funnel of the Week….
Keys to this funnel include…
- The full breakdown of all "Anti-Tariff" video variations + funnel
- How their funnel differs dramatically between Meta vs. Quora/Native (and why this is important if you’re looking to scale on completely unaware, cold traffic)
- Their 4 unique advertorial angles that pre-frame the sale perfectly
- The psychological triggers they use to turn economic anxiety into purchase urgency
- And a whole lot more…
Let's dive right in and take a closer look at this week's YouTube ad standouts and discover what makes them so successful.
Developers Training Program Ad (David Bragg)
First up for this week’s selection of ads, we have this developers training program ad we found inside VidTao:
This ad's estimated total ad spend is over $122k!
Here are some of the elements this ad combines:
1. Frames tech as the ultimate escape route
The ad opens with a pointed question: “Would you be happy staying where you are forever?” Then flips it with a bold promise — tech offers time, location, and financial freedom. It’s an aspirational setup targeting career-stuck viewers.
2. Relatable founder story
David Bragg introduces himself as a former grocery store employee and gamer who now earns $160K at Canva. This classic “I did it, so can you” arc makes the offer feel real and achievable — especially without a degree.
3. Preempts and smashes objections
Common blockers — “I need a degree,” “coding is too hard,” “I don’t have time” — are all disarmed. He emphasizes that front-end dev is the easiest part of coding, and you can “earn while you learn.”
4. Strong social proof (student success stories)
Rapid-fire testimonials from students who got $80K–$175K jobs (some within weeks) build credibility fast. Even niche examples like military vets and people with zero experience make the pitch more believable.
5. Subtle urgency + timing window
Bragg warns viewers that universities will “start teaching front-end soon,” closing the window on this easy-access opportunity. It’s soft urgency, but effective — tapping into fear of missing out.
6. CTA: Watch free training
The ad closes with a direct CTA — watch a short video to learn the 3 steps to land a tech job. He stresses that it’s short, actionable, and risk-free — even saying “bookmark it if you don’t have time now.”
7. “Earn while you learn” benefit
Instead of pitching a bootcamp that takes months with no income, this ad highlights how you can still work while transitioning — low perceived risk, high upside.
Additionally, here’s what this advertiser’s landing page looks like:
🚀 "Spy" on 23 Million YouTube Ads
(and Landing Pages)!
Unlock proven strategies for success with the VidTao Premium YouTube Ad Library. Get instant access to your FREE VidTao trial today 👇
Take the guesswork out of YouTube ads – start scaling smarter.
Men's Health Supplement Ad (Mark Mcilyar)
Next up, we found this men's health supplement ad inside VidTao:
This ad's estimated total ad spend is over $70k!
Here are some of the elements this ad combines:
1. Leads with “3 Areas = Hormone Problem” Hook
Starts with a diagnostic-style curiosity hook: “3 areas on a man’s body…”
This checklist opener invites the viewer to self-diagnose while triggering personal insecurity (chest fat, love handles, gut). Strong visual and emotional hook to stop scrolling.
2. Reframes the Problem: It’s Not Low T — It’s Estrogen Overload
The big reveal here is that “you don’t have low testosterone — you have too much estrogen.”
It introduces aromatase as the hidden enemy — a scientific term that sounds authoritative but alarming, making the viewer feel both smart and vulnerable.
This twist reframes the entire “low T” market and sets the ad apart from the hundreds of testosterone booster ads that promise the same thing. It turns conventional advice into the problem itself — e.g., “TRT makes it worse.”
3. Builds Deep Suspicion Around Common Solutions
It goes beyond just saying pills don’t work — it warns that pills, TRT, and gels can actually make things worse.
This agitates the distrust many men already feel toward Big Pharma, while validating anyone who feels frustrated with past solutions.
4. Introduces a Vicious Biological Trap
The fat → aromatase → estrogen → more fat loop is positioned as a biological time bomb.
This metaphor — a snowball rolling downhill — turns the viewer’s current state into a crisis that’s growing worse by the day. Urgency without needing a countdown timer.
5. Doctor Authority + Transformation Story
Enter: Dr. Andreas Betcher, a functional medicine expert who personally experienced low T at 30 and reversed it using natural methods.
His story of transformation at age 55 — “running circles around guys 20 years younger” — adds massive proof + relatability + credibility.
6. Promise of a Natural, Faith-Aligned Fix
The solution is framed as “God-given” and safe — no prescriptions, no scary side effects.
This appeals to both natural health audiences and faith-based men who distrust the medical establishment. It positions the offer as moral, safe, and effective.
7. Pain-Agitate-Hope Cycle Executed Perfectly
The ad leans heavily on fears around:
- Losing masculinity
- Poor sexual performance
- Fatigue + weakness
- Disconnection from partners and kids
But it never leaves the viewer hopeless — instead, it always returns to: “You can feel like you did in your 20s. Maybe even better.”
Now, let’s also take a look at this advertiser’s VSL landing page in use:
NoBlu Vision Glasses Ad With $130k+ AdSpend
As our final ad for today’s analysis, we chose this NoBlu Vision glasses ad:

This ad's estimated total ad spend is over $130k!
These are some of the elements this ad combines:
1. Opens with Controversial “Should This Be Illegal?” Hook
Grabs attention with a provocative line — “Should these glasses be illegal in the US?” It immediately raises curiosity and positions the product as disruptive or “too good to be allowed,” which taps into anti-establishment sentiment.
2. Bold Promise: Instantly Adjusts to Any Eyesight
Frames the product as a “real-time” adaptive lens that works for all vision types. This exaggerates the perceived utility — making it feel like a universal solution (no prescriptions, no doctor).
3. Emotional Story: Founder Motivated by His Father’s Vision Loss
A strong origin story from “Professor Thomas” adds human stakes. His father’s declining vision and despair create emotional resonance while justifying the need for innovation.
4. Unique Mechanism: Adaptive Lens Scanning Tech
Reveals the tech differentiator: lenses that scan your eyes and adjust from +1 to +7 diopters. This makes the product feel futuristic and medically sophisticated, increasing credibility.
5. Dramatic Benefits: All-in-One Solution for Every Situation
The ad highlights versatility — reading, driving, screens — implying that one pair replaces many. It also promises hassle-free setup with no appointments, no prescriptions.
6. Built-In Trust: Inventor with 20+ Years of Optical Experience
Credibility is reinforced by mentioning “20 years of research experience” and previous adaptive lens work. It builds trust that this is a legitimate product, not a gimmick.
7. Offer Stack: Blue-Light Protection, Photochromic, Anti-Glare
Beyond vision correction, the ad stacks on secondary benefits: blue-light blocking, sun-reactive lenses, glare reduction. These bonus features frame the value as greater than just “vision help.”
8. Scarcity: “Sold out in 3 weeks,” Limited-Time 50% Discount
Classic scarcity play: product sold out on word of mouth alone, now restocked with a limited 50% discount. This increases urgency and FOMO.
To finish off with, here’s what this advertiser’s landing page looks like:
Want to brainstorm with us on new ways to scale your business with
YouTube Ads (and other performance video platforms)?
Join us for a free YouTube ad brainstorming session here:
And with that, we’re all done this week!
We hope this week’s selection of high-performing ads has sparked new ideas to test yourself!
Want more insights like these?
Stay tuned for next week’s VidTao 3 Ad Thursday, where we’ll continue breaking down winning strategies from the best YouTube ads in the game!
And btw… If you have questions about YouTube ads?
Go here to schedule a free chat with our friends at Inceptly. Inceptly is a top Direct Response video ad agency, specializing in high-performing YouTube ad creatives & media buying.
Have a great week!
PS - Go here to Claim Your Free Trial of VidTao Premium: Access 23 Million YouTube Ads & Their Landing Pages!
PPS - Are you spending $1k/day+ on Paid Ads? 👉 Go here to set up a free YouTube Ad brainstorm chat.