Ready to discover some of the top Lead Gen offers running on YouTube right now?

In this email we’re going to take a closer look at a 4 step approach to to find top lead gen offers inside VidTao…

PLUS we’re going to share 4 proven, high-performing lead gen ads & funnels you can model for your own ads/funnels today.

Ready? let’s go…

Max Rutar,
Lead Designer at VidTao

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But first… What exactly is “lead gen”?

At its core, lead generation is the alchemy of blending sales and marketing to captivate and convert. Its ultimate goal? To nurture interest in your products and services and transform curious onlookers into loyal paying customers.

Imagine a system that not only propels your business growth but also magnifies your market presence, aligns you with the perfect prospects, and shepherds them effortlessly toward making a purchase.

"A lead is a person you can contact. That's all," says Alex Hormozi in his book "$100M Leads: How to Get Strangers To Want To Buy Your Stuff". Yet, not all leads are created equal. The most coveted treasures are "engaged leads" — individuals genuinely interested in what you sell.

And a good lead gen funnel takes cold traffic…

…and by attracting and qualifying the RIGHT kind of leads…

…spits out “engaged”, read-to-buy leads directly into your business, day after day, week after week.

And if you’re an affiliate looking to add another revenue stream to your business, promoting lead gen offers can be a great way to do it. (full article here)

But if you’re looking to find top lead gen ads & offers to model, where to start?

Let’s walk through a simple 4-step method to find them.

Here's how to navigate VidTao to uncover these offers:

1) Start with a keyword search

Begin by exploring through titles of videos and descriptions. For instance, searching for "solar" might reveal several potential lead generation offers.

Here is one of the lead gen ads with over 1.1M USD in ad spend:

Find the ad here

If you scroll down, you’ll find this landing page which leads you to the solar quiz.

And that’s one way that lead gen offer looks like.

2) Dive into the category search

Not all industries are the same. Use VidTao's category search to delve deeper into specific sectors. Let’s try “energy and utilities” and narrow the search to English.

Here is another lead gen offer I found using this approach:

Find the ad here

Its landing page leads to the quiz, too.

You can also look at some other categories. Let's try with the “legal”.

Here’s an interesting ad I found with a 447k USD in ad spend:

Find the ad here

If you click on its landing page, it will take you to the survey.

3) Filter and focus

Don’t forget to apply filters such as language and ad length to hone in on ads more likely to be lead generation offers. Longer videos, typically between one to two minutes, tend to yield better results. Also, don’t forget to use the “Ad spend 30” filter to get results of the ads that are recently spending.

4) Assess and analyze

Look for patterns in the ads that are spending recently and performing well. This insight can guide your lead gen strategy.

Now, let’s get back to research. The “insurance” category is also a good place to look for lead gen offers.

I found this interesting example with a different landing page.

Find the ad here

Instead of a quiz or a survey, this landing page offers you product information and allows you to speak with a licensed insurance agent.

Direct Response YouTube Ads Brainstorm Session (free)

Want help scaling your Direct Response offer/product on YouTube, Connected TV and other Direct Response Video Ad Platforms?

Schedule a FREE Brainstorm Call with Inceptly, the team behind $950M in Direct Response revenue here:

As you can see, through this strategic exploration of VidTao, you can uncover a treasure trove of lead gen offers, learning from the best and applying these insights to your strategies.

Remember, the philosophy of lead generation transcends mere transactions. "Make a customer, not a sale," Katherine Barchetti advises, emphasizing the importance of building lasting relationships. This sentiment is echoed by Patricia Fripp, who advises, "When you don’t close a sale, open a relationship."

Go here to claim your free 7-day trial of all new VidTao 2.0 👇

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With a high-value lead magnet and the ability to find proven lead gen offers to model, attracting excited prospects is almost unfair. But don't take my word for it, implement these tactics yourself and let us know how it goes.

Get started today, and your business will never be the same again!

Happy researching!

PS: Are you spending $1k/day+ on Paid Ads?
Let’s brainstorm on how to scale with YouTube, Connected TV, and more.
👉 Go here to set up a free YouTube Ad brainstorm chat

Go here to claim your free 7-day trial of all new VidTao 2.0 👇

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What are your YouTube ad questions?

In the meantime, what questions do YOU have about YouTube ads?

Let us know in the Comments section below, and we’ll make sure to cover your question in an upcoming post.

Have a nice day!

The VidTao Team