Welcome to today’s VidTao blog post, your one-stop destination for all the latest in Direct Response video advertising.
Today’s briefing is a 3 minute read:
- 🧠 How to "transplant" high-level YouTube ad knowledge into your brain (fast) Used by mega-scale Direct Response offers, secretive affiliates, solo operators & many more
- 🕵🏻♂️ How to “Spy” on Your Competitors’ Funnels (a VidTao feature walk-thru)
- 📄 New “Swipe” Feature inside VidTao (Swipe & follow brands, ads, and more…)
- ➕ Plus: AI AutoGen for marketing, free Direct Response training from one of the best (ever), Amazing new AI Film creation, Einstein’s creativity secret, and much more...
🧠 How to "transplant" high-level YouTube ad knowledge into your brain (fast)
We are opening a handful spots for our VidTao Navigator private 1-on-1 consulting for Q1 2024.
This is your opportunity to have our Inceptly agency team (with over $950M in Direct Response revenue generated on YouTube for our clients) look over you & your team’s shoulder, take you by the hand…
…and show you EXACTLY what to do to scale your business with YouTube Ads.
(Including YouTube Shorts & Connected TV, which we're seeing big success with while many other Direct Response advertisers still ignore...)
We only open up enrollment for VidTao Navigator a couple times per year, and this will be the only opportunity to join us for Q1 2024.
Inside Navigator for 2023 we saw everyone from one-person affiliate ninjas looking for guidance on offer selection, creatives and scaling…
…To world-class Direct Response teams like Publishing.com who leverage our team's experience to cut the learning curve and drive more profit & scale with YouTube ads.
Here's what Publishing's Senior Media Buyer Armin Mirzakhanlou had to say about leveraging the help of our VidTao Navigator team to help this offer scale in 2023:
Go here to see all the details:
(And remember, we close enrollment on this Thursday January 4,2024 @ 11:59pm US Pacific time.)
🕵️♂️ How to “Spy” on Your Competitors’ Funnels [VidTao Tutorial]
Are you aware of the funnel types your competitors thrive on?
To figure this out, it's helpful to analyze the landing pages that your competitors' advertisements lead to. This will let you grasp which funnel types are effective in your niche, offering insights into their strategies.
To figure this out, it's helpful to analyze the landing pages that your competitors' advertisements lead to. This will let you grasp which funnel types are effective in your niche, offering insights into their strategies.
Let's dive right into an example: by navigating to the Ads tab in VidTao, we performed a search. For instance, I searched for "Grammarly."
As illustrated, there are numerous results organized by ad spend. We'll focus on the first ad, which has the highest spend, by clicking on it for a detailed view.
This action opens a video detail popup, allowing us to examine the video ad. You'll notice the main performance metrics are displayed, but for comprehensive information about this ad, click on “Proceed to full info page” at the bottom of the popup.
However, our primary interest lies in the landing pages, which are visible in the popup already. In this scenario, the presence of multiple landing pages suggests that this brand is likely utilizing this ad across various campaigns, each with a different landing page.
Upon reviewing all the landing pages, it becomes evident that the brand's goal is to encourage viewers to sign up for free. They offer basic features at no cost, but for those more invested in writing, premium packages are available.
Simple, isn't it?
Now, it's your turn to discover the funnels your competitors use. Begin by finding an ad of interest here, then delve deeper to investigate the landing pages linked to that ad.
I hope you found this quick tutorial helpful. Stay tuned for more insights and quick tips!
Want to see all your competitors’ landing pages (and ads)?
👉 Try VidTao for FREE for 7 days here: app.vidtao.com
📄 New “Swipe” Feature inside VidTao
Want to keep track of the latest top ads for different categories?
Now you can create unlimited categories & folders inside your VidTao Swipe File.
Check it out here:
Log in to your VidTao Swipe file here & start creating your Swipe File categories here: https://app.vidtao.com/#/dashboard/swipes
Random AI + Direct Response Marketing-Adjacent Updates
Some helpful & fun updates from around the world of business & marketing, AI, productivity and more…
🤖 Check out these 7 Inspiring use cases for AutoGPTS (rapid funnel builds, social media management, scaleable content creation, customer research, and much more)
🎨 The daily lateral thinking / creativity habit behind the success of Einstein, Mozart, da Vinci (and more)..
🎞️ Forget AI “video” we are talking about AI CINEMA here. Check out this Incredible movie made with MidJourney + Runway
🧑🏫 Deep-dive Direct Response copywriting training for FREE from the Direct Response legend himself, Dan Kennedy:
Advertise with VidTao's Audience of 100k+
Advertise with VidTao to get your brand in front of the Who's Who of Performance Advertising & Direct Response. Whether you’re looking to reach decision makers at top brands or looking for rock-start talent for your team (like our happy advertising client below) VidTao’s audience are the cream of the crop of digitial advertisers always looking for the next interesting product, tool, or opportunity. Get in touch today.
Today's Blog Post is Supported by Inceptly
Direct Response Video & Traffic Agency
In the meantime, what questions do YOU have about YouTube ads?
Let us know in the Comments section below, and we’ll make sure to cover your question in an upcoming post.
Have a nice day!
The VidTao Team