Welcome to, or welcome back to this week’s VidTao 3 Ad Thursday, where each week we’ll be diving into VidTao YouTube ad spy tool to uncover 3 high-performing YouTube ads driving results!
This week we’ve got three high-performing YouTube ads for you to check out & model, including:
- 💊 Sciatic Nerve Pain-Solving Ad ($1.5 Million in AdSpend)...
- 🧹 Multi-Functional Cordless Vacuum Cleaner Ad (Over $115k in AdSpend)...
- 🎹 Online Piano Masterclass Ad by Stephen Ridley (Over $340k in AdSpend)...
Ready to check the ads out?
~ update from our friends at Funnel of the Week ~
Air Fryers, ‘Dark Posting’ & Category Creation for a $4B Market
Our friends at Funnel of the Week just released a new funnel breakdown…
…This time it’s a DTC beauty brand using dark posting + smart benefit repositioning to turn a decades-old niche product into a mainstream hit.
The product? Shampoo bars. The angle? No longer “eco-friendly” - now it’s hair transformation stories like:
“My hair grew 4 inches in 2 months”
“Finally found the solution for my thin, lifeless hair”
And the growth opportunity is huge:
- US shampoo bar market: $4.13B, growing 7.7% annually
- Only 35% of consumers know this category exists
- Only 8% have tried solid shampoo bars
Go here to see more at Funnel of the Week….
Inside this breakdown, you’ll see:
✓ All “dark post” influencer accounts running now - and how they target different demos
✓ Creative strategy that shifts from eco benefits to personal transformation
✓ The awareness stage moves that take someone from “never heard of it” to “ordering today”
✓ How this exact framework has created billion-dollar markets before (electric toothbrushes, plant-based meat, and more)
Let's dive right in and take a closer look at this week's YouTube ad standouts and discover what makes them so successful.
💊 Sciatic Nerve Pain-Solving Ad ($1.5 Million in AdSpend)
Our first pick for this week - a sciatic nerve pain-solving ad we found inside VidTao:
This ad's total estimated ad spend is $1.5 million! 💰
Here are some of the elements this ad combines:
👉 Fear-Based Hook with Unexpected Claim
Leads with a surprising reframing: it’s not about bulging discs — it's about a vitamin deficiency. Stops scrollers fast.
👉 Massive Problem Amplification
Paints a grim picture of progression: nerve pain → loss of independence → memory loss → organ failure. Classic DR tension building.
👉 Statistical & Clinical Framing
Cites high failure rates in other treatments and references clinical testing to build credibility and urgency.
👉 Agitation Through Personal Scenarios
Mentions sitting in the car, walking the dog, using the bathroom — everyday actions that become emotionally loaded.
👉 Simple, One-Vitamin “Solution” Framing
Positions a single vitamin as the overlooked, natural fix — wrapped in testimonials, symptom relief, and better sleep/energy.
👉 VSL CTA + Research Authority
Drives to a “free presentation” on a research center’s site — a soft opt-in strategy to deliver the pitch through a long-form video.
Here’s a quick look at this advertiser’s VSL landing page:
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(and Landing Pages)!
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🧹 Multi-Functional Cordless Vacuum Cleaner Ad (Over $115k in AdSpend)
Next up, let’s analyze this ad for a multi-functional cordless vacuum cleaner we found inside VidTao:
This ad's total estimated ad spend is over $115k! 💥
These are some of the elements this ad combines:
👉 Versatile, Multi-Use Product Framing
Positions the vacuum cleaner as a multi-functional tool — it’s not just for cleaning; it can also act as a hair dryer, vacuum pump, and air pump.
👉 Emotional Benefit Focus (Convenience + Flexibility)
Highlights convenience with cordless design and mentions a long-lasting battery, tapping into the audience’s desire for products that make life easier.
👉 Strong Social Proof
Mentions how the product has been purchased multiple times and gifted to friends and family, reinforcing trust through user experiences.
👉 Power & Functionality
The ad continuously emphasizes strong suction power, versatility, and specific use cases (e.g., cleaning keyboards and window cracks) to increase perceived value.
👉 Urgency & Scarcity
Closes with a limited-time 50% off offer, creating urgency and compelling viewers to act immediately.
👉 Simple CTA with Discount Offer
The call to action (CTA) is clear: order now before the discount expires.
Here’s what this advertiser’s landing page looks like:
🎹 Online Piano Masterclass Ad by Stephen Ridley (Over $340k in AdSpend)
You’ve most likely seen some of Stephen Ridley’s masterful, high-spending YouTube ads before:
Today, we’re focusing on one of the most recent ones, let’s take a look:
This ad's total estimated ad spend is over $340k!
Let’s now dissect this ad and see what are some of the elements it combines:
👉 Instant Gratification Framing
Opens with “5 minutes ago, she’d never played” to immediately promise rapid progress, creating an enticing sense of fast results.
👉 Real-Life Testimonials with Emotional Appeal
Shows students playing piano after just a few weeks, amplifying the promise of quick mastery while weaving in personal empowerment stories.
👉 Problem/Agitate/Solution Framework
Describes traditional learning as slow (10–15 years), contrasting it with the Ridley method’s quick results, driving urgency for viewers to act now.
👉 Authority-Driven Presentation
Piano expert Steven Ridley positions himself as both a concert pianist and an instructor to build credibility and trust.
👉 Free Training Offer with High-Value Incentive
A free online masterclass with the added bonus of a $44,000 piano giveaway for one lucky attendee — a compelling reason to click.
👉 Simple, Low-Friction CTA
Encourages users to click and enter basic info (name and email) for access — low commitment, high reward.
To finish off with, here’s what Stephen’s landing page looks like:
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And with that, we’re all done this week! 🚀
We hope this week’s selection of high-performing ads has sparked new ideas to test yourself!
Want more insights like these?
Stay tuned for next week’s VidTao 3 Ad Thursday, where we’ll continue breaking down winning strategies from the best YouTube ads in the game!
And btw… If you have questions about YouTube ads?
Go here to schedule a free chat with our friends at Inceptly. Inceptly is a top Direct Response video ad agency, specializing in high-performing YouTube ad creatives & media buying.
Have a great week!
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