Advertising Psychology, YouTube Ad Strategy

The “Jeff Bezos Secret” to High-Converting YouTube Ads?

Weird “score” that makes YouTube ads convert better. Plus how 3 YouTube ads are using it to scale right now.

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The “Jeff Bezos Secret” to High-Converting YouTube Ads?

Advertising Psychology, YouTube Ad Strategy

“Forgotten” Facebook Co-Founder’s Secret to Un-Skippable YouTube Ad Hooks

He used this “sticky” tactic to build a $6.3 Billion empire after leaving FB

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“Forgotten” Facebook Co-Founder’s Secret to Un-Skippable YouTube Ad Hooks

Advertising Psychology, YouTube Ad Strategy

7 YouTube Advertising Tactics Inspired by Gary Halbert

See how to use these 7 timeless direct response principles to scale your Youtube ads 🚀

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7 YouTube Advertising Tactics Inspired by Gary Halbert

Case Studies, Creative Ad Development, YouTube Ad Strategy

What the “Greatest Living Copywriter” Can Teach You about YouTube Shorts Ads

Try this Direct Response approach with your YouTube Shorts Ads (and more)

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What the “Greatest Living Copywriter” Can Teach You about YouTube Shorts Ads

Advertising Psychology, Creative Ad Development, YouTube Ad Strategy

YouTube Advertising Lessons From ‘Scientific Advertising’ by Claude Hopkins

What this Direct Response pioneer can teach you about YouTube advertising, today

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YouTube Advertising Lessons From ‘Scientific Advertising’ by Claude Hopkins