Case StudiesHow Uber Eats Turned Conspiracy Theories Into Marketing GoldThe $129B Company That Weaponized Conspiracy Theories See post → How Uber Eats Turned Conspiracy Theories Into Marketing Gold
Advertising Psychology, YouTube Ad StrategyThe “Jeff Bezos Secret” to High-Converting YouTube Ads?Weird “score” that makes YouTube ads convert better. Plus how 3 YouTube ads are using it to scale right now. See post → The “Jeff Bezos Secret” to High-Converting YouTube Ads?
Creative Ad DevelopmentDefining YouTube Ad CreativeThis story starts, like many do, with a question: Why is my ad not working? See post → Defining YouTube Ad Creative
